Of the dozens of industrial sizzles, "How To" videos, broadcast commercials and like that I have edited for Mattel - this one is by far my favorite. Nothing special, it just feels to me like everything works, fits right in there. Agency: Good Kind of Crazy. Client: Mattel
I've edited a number of Polly Pocket commercials (as my daughter's ever-increasing collection of the toys will attest), but this one stands out as my favorite of the bunch. Agency: Good Kind of Crazy. Client: Mattel
It turns out that, with enough dough, you can customize your own Ferrari. Who knew? Mauro Porcini, lead designer at Pepsi Co., did. Here's his story.Agency: Lineage Digital. Client: Ferrari
Probably the best edit I've ever done not in my native style of Grandpa comedy. A sort of "State of the Union" on women's fitness, made of 99% post-consumer social media waste. Production Company: New Monarchy